Since 2020, with the goal of showcasing unprecedented
performance and value in Taiwan’s creative industry, Mars
Marketing has been applying the qualities possessed by
creative people – being ”groundbreaking”, “adventurous” and
of course “creative” to organizational and management strategies.
Group WOW × Group TRON × ROCK YU × Group IN The newly launched Group WOW joins the decade-strong Group TRON, creative leader ROCK YU, and research specialist Group IN to form a bold and unconventional third force in Taiwan’s marketing and communications industry. Together, they go beyond industry leadership to deliver multi-faceted, innovative content—shaping a new era of media and entertainment for Taiwanese consumers.
